In-stadium signage
LED Ribbon
Broncos Produced LED Ribbon
Art Deadline and Creative Direction
July 12, pending Broncos approval of creative; for any game-to-game text or promotional copy changes, please submit copy no later than two weeks prior to the game(s).
PLEASE PROVIDE AN EPS OF YOUR LOGO AND ALL GRAPHICS/SECONDARY ELEMENTS:
- EPS, Vector high resolution files
- Horizontal and vertical versions of logos (color and monochrome)
- Fonts
- Any graphics or secondary elements that you’d like incorporated (see specs below)
- Brand guidelines and/or brand style guide are highly recommend so we can ensure that the integrity of your brand is maintained
- Slogan, copy or any marketing objectives you’d like incorporated
INITIAL CREATIVE WILL BE ALLOWED TWO REVISIONS. ANYTHING FURTHER WILL BE OUTSOURCED FOR PRODUCTION AND PAID FOR BY SPONSOR.
Client Produced LED Ribbon
Art Deadline and Creative Direction
July 12, pending Broncos approval of creative; for any game-to-game text or promotional copy changes, please submit copy no later than two weeks prior to the game(s).
If deadline is missed, we cannot guarantee that new creative will run in the upcoming game.
File Types
Files for the ribbon board can be static or animated
Acceptable file formats for still: JPG, PNG, TGA
Acceptable file format for animation: ProRes 422 .mov at 30FPS
ALL FILES WILL BE 15-SECONDS IN LENGTH
Acceptable file formats for still: JPG, PNG, TGA
Acceptable file format for animation: ProRes 422 .mov at 30FPS
ALL FILES WILL BE 15-SECONDS IN LENGTH
File Sizes
File sizes needed to fill the ring
Left 1/6 = 1326×54
Right 1/6 = 1329×54
Mid ½ = 1800×54
Left 1/6 = 1326×54
Right 1/6 = 1329×54
Mid ½ = 1800×54
Due to NFL concerns, teams will have to adhere to a uniformity policy and Broncos will have full control to reject any submitted LED that is too distracting
Helpful Hints
Horizontal logo that has thick font
Motion is slow and not disorienting
Contrast between the font, logos and background
To ensure proper spacing of message, please do not bookend logos on the individual pieces of creative.
Creative should fall into the format of: logo on the left, message on the right; rather than logo, message, logo.
Creative should fall into the format of: logo on the left, message on the right; rather than logo, message, logo.
Due to readability of content and messaging, we strongly advise against using a white background.